Table of Contents
The Customer
One of our recent clients is among the Fortune 1000 companies. Located in the United States, the software and services company is quite a popular name in its field and is a global brand. The company is redefining the way businesses interact with their customers using machine learning and artificial intelligence.
The company has emerged to be a global leader in offering personalized and predictive customer experience through its intent-driven customer engagement solutions. It has customers across various industries, including education, healthcare, retail & e-commerce, financial services, and more.
The Challenge
The client already had a customer base comprising more than 140 enterprise customers. However, their expansion had become stagnant for the last few years. Most of their business deals were repeat customers. So, they wanted to break the monotony and shift focus towards attracting and engaging with new leads.
Their strategy was to reach out to:
- IT decision-makers
- Senior executives
- High-level Professionals
Intending to grow business and pitch to targeted customers, the company required accurate and authentic B2B email and mailing list of particular industries from specific regions. That is when they came across TDInsights looking for reliable business contacts.
However, before reaching out to us, the client had internally tried to build a database of potential clients across their targeted industry, such as:
- Manufactured goods
- Telecom
- Financial services
- Insurance
But, they still failed due to a lack of the right resource and a dedicated data team. They threw us challenge with high expectations and wanted us to deliver the same at the earliest.
The Strategy
Right from the moment we came across their requirement, we knew what to do, and our experts started to work on building a well-segmented and customized list of email addresses based on customer needs.
The client wanted a comprehensive list of contacts of:
- Industry professionals
- C-level executives
They wanted it from industries such as:
- Travel & hospitality
- Business services
- Utilities
- CPG
- Healthcare
- Financial services
Our data experts began to work based on the specifications and demographic details mentioned by the client.
The client wanted a geo-targeted list:
- Including contacts of potential customers located across New Zealand, United States, UK, Australia, Canada, and Ireland.
- We fetched relevant and up-to-date contacts from our vast database to match their expectations.
When it comes to quality and on-time deliverability, we are a reputed database provider in the industry. We didn’t disappoint the client and delivered what we promised. We took precise notes of every detail and employed our best resource at work to prepare the best quality email database for the client.
The Win
Using the targeted decision-makers list we crafted, the client was successful in attracting the attention of new customers.
Their business revenue increased:
- By 30% as new business deals started to pour in
- It was a win-win situation both for the client and for us. We once again proved our excellence as a database provider..